What it takes to
open the Red Bird

With clear costs and support, The Red Bird offers a smart path into a fast-growing dining segment.

Your Investment Costs

Startup costs range from 289,500 to $1,157,875 based on market, size, and buildout.
System-wide average gross sales for franchises reach $795,096.

Franchise fee

$65,000 covers your entry into a brand built for growth. This is your foundation to join a network of operators scaling across the country.

Liquid capital required

$200,000 in accessible funds demonstrates your ability to weather the opening phase and support operations through launch. It’s the fuel that keeps momentum going.

Net worth threshold

$500,000 in total assets shows financial stability and commitment. We partner with operators who have skin in the game and the resources to succeed.

Detailed Financial Investment

Investment Item Range
Initial Franchise Fee $65,000 – $65,000
Lease/Rent $10,000 – $71,875
Construction & Improvements $60,000 – $460,000
Equipment $35,000 – $150,000
POS System $2,500 – $5,000
Signage $10,000 – $35,000
Opening Advertising $25,000 – $100,000
Inventory & Supplies $12,500 – $22,500
Insurance $1,000 – $5,000
Training Expenses $10,000 – $30,000
Business Licenses $1,000 – $3,500
Architect/Professional Fees $5,000 – $20,000
Additional Funds (3 months) $50,000 – $150,000
Security/Utility Deposits $2,500 – $40,000
Total Estimated Investment $289,500 – $1,157,875

This range includes everything you need to open your store, from build-out and furnishings to training and local launch marketing.

Your investment covers:
  • Construction and build-out
  • Equipment and technology
  • Initial inventory and supplies
  • Training and operational support
  • Pre-opening marketing
Experience isn't the requirement

Who we need

Experience isn't the requirement

You don’t need restaurant experience to open a Red Bird, just leadership skills, passion for quality, and commitment to build something lasting. We’re looking for operators ready to own their future.

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We'll help you open with confidence

Support

We'll help you open with confidence

From your first steps to launch day and beyond, you won’t walk this alone. Owners receive in-person business and product training in Virginia at headquarters, with continued support and a dedicated franchise business consultant.

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Funding made simple
Funding made simple

Funding made simple

We don’t finance in-house, but we’ve built relationships with SBA lenders, ROBS specialists, and franchise funding experts who understand what it takes to open The Red Bird.

SBA Loans

Small Business Administration loans with favorable terms for qualified franchisees.

401(k) Rollovers (ROBS)

Leverage your retirement funds to invest in your franchise without early withdrawal penalties.

Franchise Lending Specialists

Access to lenders who understand the franchise model and offer specialized financing solutions.

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Ready to begin

Take our franchise quiz to see if The Red Bird is the right fit for your goals.

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